It’s no secret that email list building is crucial for any business.
And anyone with any website knows the importance of list size when it comes to email marketing campaigns and outreach efforts.
The problem is that it can be time-consuming and difficult to grow your list in the first place – especially if you’re not already an established brand or company with a sizeable following on social media sites like Facebook and Twitter.
Thankfully, there are some list building tools that can help.
Today, I’ll run you through 9+ email list building tools that your business can utilize to help grow your email address database, while also providing tips on how to make these tools work for you.
Let’s dive in.
How do you build a list?
List building is the process of growing your list of subscribers on an email list.
As your list grows, you are able to engage with a wider audience, increase conversions from email marketing campaigns, and grow your brand awareness in the process.
When it comes to list building – there are two main approaches: organic growth or paid acquisition.
Organic growth is all about ranking on Google and directing your audience to the list sign-up form on your website.
Paid Acquisition on the other hand involves using tools like Facebook Ads and Google Adwords to find potential subscribers and customers that fit into specific criteria around demographics, interests, etc.
Both have their own pros and cons, but they can be very powerful when combined together. Here are some list-building strategies and ways to optimize your landing page sign up forms:
Source: massmailsoftware.com
And there is a whole host of email list building tools available to help.
What are the best list building tools?
The best list building tools are:
- OptinMonster
- Get Site Control
- Hello Bar
- Picreel
- Thrive Leads
- Sleeknote
- Outgrow
- Optimonk
- Bloom
- Gravity Forms
1. OptinMonster (Best Overall)
Optinmonster is a powerful and versatile list-building software that helps website owners build an email list, yield more effective leads, and make more conversions.
This is a much more mature software compared against some of the other tools on this list, but it has stayed ahead of the competition by supplying a wide range of list-building tools like unique themes, A/B testing, geolocation targeting, and many others.
I recommend OptinMonster because it offers you the following benefits:
- Several types of list-building pop-ups in one tool. OptinMonster supplies all pop-up types, from slide-ins to lightboxes, inline forms, footer bars, full-screen forms, exit-intent pop-ups, and everything in-between.
- Integration with other tools. With OptinMonster, you can optimize your email outreach campaigns alongside other outreach and email marketing tools like MailChimp and Active Campaign.
- Loads of pre-loaded themes and templates. With numerous pre-loaded templates to ease your journey, OptinMonster gives you enough options to choose from.
- Much needed versatility for multiple projects. From setting up to automation and testing, OptinMonster lets you set pop-ups for receiving emails, target visitors based on location, refer others, trigger clicks, manage cookies information, automate processes, analyze each form, etc.
- Build everything easily and quickly. The OptinMonster plugin makes it easy to set up even for those without any knowledge of coding. Their drag and drop editor also makes it especially easy.
$ Pricing
The pricing on OptinMonster is also quite competitive, starting as low as $9 per month for the Basic plan.
However, you can get even richer features when you opt for the Plus plan ($19), Pro plan ($29), or Growth plan ($49).
2. GetSiteControl (Best Budget)
GetSiteControl is an all-in-one lead targeting platform that puts you in control. It lets you create several surveys, pop-up widgets, opt-in forms, contact forms, social media buttons, and even chatbot widgets.
There are many email list building tools out there but none that is so comprehensive. One of the features I find super helpful is being able to manage all the