5+ Best Copywriting Software to Engage and Convert Leads (2024)

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Businesses, whether digital or not, need high-quality, persuasive copywriting in their marketing toolbox.

When done right, copywriting serves to persuade readers and elicit actions subtly. As a result, it can boost any business immensely. 

But if you’ve tried your hand at copywriting, you know how challenging it can be.

And if you’ve not, consider what a car salesman goes through trying to sell a car to someone who’s never thought of owning one and does not have the money.

You need to know enough about the product or service, plan what to say, consider business goals, find an effective CTA, ensure proper grammar, and so much more.

It’s a lot of work because each of these factors influences how effective your writing is. 

Copywriting software - Statistic about the importance of proper grammar in copywriting

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Fortunately, it’s also one you can hand over to AI writing tools without worrying about any of the abovementioned issues. 

Since some tools handle the content creation process better than others, I’ve don’t the hard work of researching the best copywriting software tools.

Below, you’ll find out about their features and how they solve your copywriting needs.

What is the best AI copywriting tool?

SoftwarePricing (starts from)Free Trial or Plan?Grammar CheckSEOMultiple TonesPlagiarism
Jasper AI$29/month❌❌❌✅❌
Copy.ai$37/month✅❌❌✅❌
Copysmith$19/month✅❌❌❌❌
Rytr$9/month✅❌✅✅✅
Grammarly$12/month✅✅❌✅✅

1. Jasper AI

AI Writing Software - Jasper Ai Homepage

For many, Jasper AI is what comes to mind whenever the subject of discussion is AI writing. That’s because this AI writing tool has continued to deliver unique, high-quality content for different purposes.

Thanks to its 50+ templates, Jasper AI can produce any type of copy, including social media posts, email subject lines, sales emails, website copies, sales pages, advertisement video scripts, Google Ads texts, long-form content, and so on.

Since this AI copywriting software is available in more than 25 languages, you can create content, copies, and even blog posts for your target audience in just a few clicks. You can also select a tone using human feelings, real-life personalities, or import a custom voice.

Other notable features

  • Jasper AI creates highly readable and captivating content using advanced natural language processing (NLP).
  • If your copywriting process involves optimizing for search engines, you can integrate Surfer SEO to make the process seamless.
  • There are also Google Docs and Chrome extensions, as well as Grammarly integration to check spelling, punctuation, grammar, etc.

Pricing

Jasper AI does not have a free trial but has two affordable packages: Starter at $29/month and Boss Mode at $59/month. For the Boss Mode package, you get everything in Starter plus extra features and priority support.

AI SEO Tools: Jarvis AI Pricing

💬 The bottom line

Jasper AI is an excellent option for generating top-notch copies in no time. This AI copywriting tool is powerful and easy to use, especially when given the right amount of guidance. It has all the templates and features you may need and makes up for others through integrations.

If you want to find out more about this tool, check out the in-depth Jasper AI review. 

2. Copy.ai

AI Writing Software - Copy.ai Homepage

With its AI-powered content generator, Copy.ai saves you time and relieves you from the stress of coming up with new copy ideas on your own.

This AI marketing tool can create a wide range of content including articles, product pages, headlines, blog introductions, product descriptions, emails, promotions, sales copies, and many more.

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